Growth Engineer
Taking fine-tuning to the next level
While I’ve shipped a lot of growth wins (literally the first line on my resume), I’m actually very far from a prototypical growth engineer. That said, in this piece, I want to explore a bit more into what it’s like being a growth engineer and what makes you good at being one. Growth engineers are generally 1 -> 100 experts instead of 0 -> 1. They fine-tune every little detail by running a lot of experiments with marginal changes to understand the user problem and drive growth impact (line goes up). ...
June 20, 2025